Month: October 2011
-
10 Trends In My Communication Life for FY11
For government professionals, the start of the fiscal year (October 1) signals the start of professional evaluation for the year that came before. As I wrote up my work for the year it seemed like it might be useful to categorize projects in terms of their significance, and then go up a level and analyze…
-
You’ve been disintermediated (on the coming rise of of the alienated employee)
More than a decade ago, in May 2000, Married To The Brand author and Gallup researcher William McEwen argued in “It's The People, Stupid!” that marketers were getting behind the times in their reliance on the four “P”s – product, price, promotion, and place (distribution). As we moved from a product economy to a service economy,…
Management Excellence 