Month: January 2015
-
Text of New Cyber-Vandalism Response Toolkit
Disclaimer: This toolkit is only a collection of suggested best practices. No warranty is expressed or implied. Cyber security for social media should be the #1 concern of anyone communicating online in this way. A federal working group has developed an outstanding guide, useful to any public or private organization. I want to help promote…
-
Real Branding Is For Worker Bees
The fantasy and fallacy of courses in brand is that consultants work like The Wizard of Oz. You think we stand behind a curtain, flipping switches and pulling levers, cogitating and ruminating. Until, like a pregnant woman, our water breaks. And a fully-formed, living, breathing brand pops out into the world, ready to “rock and…
-
How To Be Married
According to the Jewish faith, everyone is born as half of a pair. We spend our lives looking for our soulmate, without whom we will always feel and be incomplete. Yet in our quest for satisfaction, we risk becoming selfish. Thinking that it’s about our needs, our happiness and our selves only. Doesn’t Anyone Blush…
Management Excellence 